Blog

Would You Let Google Sniff Your Packets?

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

Today a shocking invitation arrived from Google at my home. It has all the right buzz-words and features to appeal while allowing the reader to entirely miss what is going to happen. Here is the cover letter, including initial bribe offering. Notice the language. You were Chosen You represent people in your area Important research
Continue Reading “Would You Let Google Sniff Your Packets?”

Name Badge Gets 3 Warm Leads in 15 minutes

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

What you are about to read resulted in three warm leads in 15 minutes. When I arrived at the Managing an Agency Business event I was met with the customary table full of blank name stickers and permanent markers. Back when it was customary to check-in on FourSquare I used to write my Twitter handle
Continue Reading “Name Badge Gets 3 Warm Leads in 15 minutes”

LaunchCamp Boston 2010 Search Presentation

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

February 5th, 2010 the following presentation was offered to an engaged audience of entrepreneurs at LaunchCamp Boston. The presentation covers four major areas Domain Names How to Choose How to Register How to Retain Why use WordPress for a website (even without a blog) SEO Key Word Research Local SEO Directories Citations and Links Website
Continue Reading “LaunchCamp Boston 2010 Search Presentation”

WordPress strips / removes blank lines while I add empty lines

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

Line spacing in paragraphs plays in important usability role. Just like with happy couples, closeness shows that content is related. When paragraphs and headings are equidistant it is harder for the reader to know what is related to what. The WordPress editor will strip out br and p tags that it decides are redundant. WordPress
Continue Reading “WordPress strips / removes blank lines while I add empty lines”

The Hubspot blog is useful. How would you improve it’s usability?

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

Hubspot, author of WebSite Grader, sponsored a webinar with Paul Gillin, author of The New Influences – A Marketers Guide to the New Social Media. Here is a story of business engagement. Engaging the audience and developing a conversation. I asked a simple question of the presenter, which was asked and answered by the speaker
Continue Reading “The Hubspot blog is useful. How would you improve it’s usability?”

UPA Boston offers Page Titles and “You are Here” best practices from Steve Krug

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

“You are here” indicators. We get this phrase from maps, according to Steve Krug, who was the keynote speaker last night at the Usability Professional Association (UPA) Boston meeting, held at Olin College of Engineering. Chris Hass, chapter President and Usability Consultant at Bentley College presided over the meeting and quickly introduced Steve Krug, author
Continue Reading “UPA Boston offers Page Titles and “You are Here” best practices from Steve Krug”

Where is your primary navigation?

[social_share url="http://blogwrangler.net/jbs2" title="My Website"/]

Where is your primary navigation? Is it across the top, down the left side or down the right side? There are valid reasons for all three locations. Locating your navigation on the left is by far the most popular position, but it is not right for every web site. Eye-tracking studies show that visitors begin
Continue Reading “Where is your primary navigation?”