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New JBS Partners Business Cards are Awesome


What do you see in the icon? Think about it before reading on and please offer your thoughts in the comments below.

There are at least six answers that have been mentioned and a handful of representations are intentional.

  1. A spider web
  2. Partners – the people shoulder to shoulder in a circle
  3. Navigation wheel of a ship – remember Netscape Navigator browser
  4. A cross – the dark blue lines
  5. Diversity – the figures of alternating color
  6. A site – as in cross hairs providing focus toward the center

Others have seen a show flake, jumbo jets in a circle ready for take-off and people.